Beachbody, the makers of P90X, INSANITY, Shakeology, PIYO, & the other top-selling fitness + nutrition programs worked with Unique Influence to expand its advertising with Facebook video. Unique Influence worked on the campaign for Country Heat, their newest offering, and saw amazing performance & growth when video was added to the mix.
By partnering with Unique Influence to manage advertising on Facebook, Beachbody has been able to rapidly launch new products and reach a point of profitability at scale.
Facebook Video Boosted The Country Heat Launch
Beachbody wanted to find a way to reach a large audience with their latest exercise program, Country Heat.VIEW DETAILS
- 1.5 million video views
- 159% net increase in orders after video was introduced
- 4X rate of video views compared to industry benchmarks
To promote the launch of Jurassic World™: The Game, the game developer worked with its agency to test different types of video mobile app ads on Facebook, resulting in 26% lower cost per thousand impressions (CPM).
Facebook is our best platform for app installs, and mobile app ads using video perform even better. The ability to show ads featuring exciting video from Jurassic World™: The Game allowed us to improve performance over static images and to acquire users and in-app purchases that made our launch more successful.
Driving App Installs
Ludia wanted to efficiently acquire high-value players during the launch of Jurassic World™: The Game, and find out which ad format would acquire new players more efficiently.VIEW DETAILS
- 30% higher yield
- 26% lower effective CPM (cost per thousand impressions)
- 36% lower cost per daily active user
EverlyWell- an innovative brand offering at-home kit testing- entered the market and partnered with Unique Influence in order to profitably drive new customers to purchase kits online.
We’ve loved working with Unique Influence as a strategic partner and extension of our EverlyWell team. They’ve really helped us scale growth quickly while optimizing for key goals and KPIs.
EverlyWell’s Kit Purchases Skyrocketed
EverlyWell’s at-home food sensitivity test purchases drastically increased in the weeks following the initial Unique Influence partnership.VIEW DETAILS
- 24% increase in ROAS
- 140% increase in brand exposure
- 331% increase in conversions
Growth Marketing Capability Spotlight
We have a team of specialists dedicated to understanding your business and creating best in class, cutting edge strategies.
Our team flawlessly executes buys across all social channels to drive value effectively and efficiently. We offer industry leading media strategy based on our comprehensive experience from working with 100+ clients and $100MM’s of media managed. Fueled by an appreciation for data and analytics, we use the latest technology to deliver on our media strategy.
Content makes advertising work, and we work to make the right content. Our in-house creative team of writers, designers, art directors, and creative strategists collaborates with brands to make strategy successful.
As a Google Premier Partner, we specialize in paid search campaign management for both desktop and mobile focused campaigns. We have experienced buyers for your ecommerce, lead generation or app install campaigns. We also manage search campaigns on Amazon.
We take the guess work out of mobile display advertising. It can be overwhelming to search through the hundreds of networks out there and determine who has the best inventory. We have relationships with top networks that have proven results
People want to hear what influencers have to say. Influencers want to create mutually beneficial relationships with brands. We connect the two and work directly with influencers and networks to create authentic experiences that drive business results. It’s a beautiful thing when people connect with people about your brand.